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An annual report the artist Litto set in motion

Austrian Patent Office (Oesterreichisches Patentamt)

The Austrian Patent Office published its Annual Report 2017 as a printed booklet of statistics, bar charts and text columns, and commissioned the Vienna artist Litto to extend selected pages. Nothing about the layout signals it: the pages look like a plain institutional report. Hold a phone over one and the numbers stop behaving like numbers.

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Credits

  • Litto artist
How a case like this gets made
  1. Pick what people will point their phone at: a painting, poster, pack, page or wall.
  2. Add the digital layer in the Artivive editor. Video, image, 3D model, sound. No code.
  3. Publish. Visitors open it in the free app or through a WebAR link, and enterprise campaigns run fully white label, under your own brand.
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