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Kaia: an augmented reality mural in Bogotá

Power of Priya, Bogotá

Kaia is a mural at carrera 7 con 49 in Bogota, painted by Estraditado, Melanconnie and Faebian Ceruleo with Natalia Ponce de Leon, who survived a chemical attack and became one of Colombia's best known campaigners against acid violence. The AR layer turns the painted portrait into her story of moving from victim to heroine, told on the street where she is depicted. Photo and video by Carlos Torres Tabares for Power of Priya.

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Credits

  • Estraditado artist
  • Melanconnie artist
  • Faebian Ceruleo artist
  • Natalia Ponce de León collaborator
  • Carlos Torres Tabares photo and video
  • Power of Priya client
How a case like this gets made
  1. Pick what people will point their phone at: a painting, poster, pack, page or wall.
  2. Add the digital layer in the Artivive editor. Video, image, 3D model, sound. No code.
  3. Publish. Visitors open it in the free app or through a WebAR link, and enterprise campaigns run fully white label, under your own brand.
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