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Optical illusions with a second layer: Illuseum Berlin

Illuseum Berlin

The Illuseum Berlin is built on optical illusions, so adding augmented reality was a natural next step: exhibits that already trick the eye keep going when a visitor lifts a phone. Shown here during Berlin Art Week 2023, with the AR layer running on the museum's existing wall pieces rather than new hardware.

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Selfie walls, AR installations and interactive exhibits that visitors scan, share and remember, built and delivered by the Artivive team.

How a case like this gets made
  1. Pick what people will point their phone at: a painting, poster, pack, page or wall.
  2. Add the digital layer in the Artivive editor. Video, image, 3D model, sound. No code.
  3. Publish. Visitors open it in the free app or through a WebAR link, and enterprise campaigns run fully white label, under your own brand.
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