AR across a whole region: Festival of Regions
Festival of Regions, Salzkammergut
The Festival of Regions 2021 spread augmented artworks across Bad Ischl, Obertraun and the Salzkammergut. Fifteen posters from past festival editions were reinterpreted by contemporary artists in AR, postcards carried animations about the effects of climate change on the region, and a 15 metre wide AR artwork was placed on a mountain top. One of Austria's most respected contemporary art festivals, with the AR layer spread over a whole landscape instead of one venue.
Outcome: 15 reinterpreted festival posters, AR postcards on climate change, and a 15 metre wide artwork on a mountain top.
Planning an exhibition like this?
Artivive works with museums and galleries to add a digital layer to paintings, objects and wall texts. No app development, no code.
Credits
- Christian Azzouni artist
- Tina Frank artist
- Maria Froehlich artist
- Daniel Huber artist
- Raul Izkierdo artist
- Markus Jeschaunig artist
- Iris Karl artist
- Florian Nitsch artist
- Maryam Sehhat artist
How a case like this gets made
- Pick what people will point their phone at: a painting, poster, pack, page or wall.
- Add the digital layer in the Artivive editor. Video, image, 3D model, sound. No code.
- Publish. Visitors open it in the free app or through a WebAR link, and enterprise campaigns run fully white label, under your own brand.
← Previous in Museums & CultureAge of Light: art in a Seoul metro station
Next in Museums & Culture →Film stills that start playing: Albertina, Vienna
More in Museums & Culture See all 51 →
3:20Museums & Culture
Dine with Sisi: AR at the Sisi Museum, Vienna
Sisi Museum, Hofburg Vienna
1:41Museums & Culture
Croatia's first AR mural, painted in smog-eating colour
WWF Adria, Zagreb
1:07Museums & Culture
Comic canvases that move: Albertina Modern
Albertina Modern, Vienna
0:58Museums & Culture
17 animated illustrations: The Little Prince, Prague
Eliška Podzimková, Vnitroblock Prague